ReD 2009


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Conference

Conference
“Reinventing Industries in Pearl River Delta”

The ReD Conference is configured as two main sessions, namely Morning and Afternoon, with each providing variance of perspective to address the gamut of issues and challenges that endlessly prop up amidst ever-evolving business and design conditions. The Conference will demonstrate how proven design-specific competencies and visions can be systematically integrated to create and shape a superior, more attractive and pleasurable model of function for industries, businesses, designers and services in Hong Kong and the PRD. Chief amongst concerns will be assessment of the role that a pronounced usage of design strategy can potentially play in enhancing a sustainable relationship between Hong Kong and the PRD.

Date: 17 June 2009

Time: 09:00 – 17:00

Venue: Sheraton Hong Kong Hotel & Towers

Medium: English with simultaneous interpretation to Cantonese

Registration Fee

Programme	Normal Rate	Special Rate **
Morning Session	HK$600	*HK$450*
Networking Luncheon	HK$200	N/A
Afternoon Session	HK$600	*HK$450*
Full Day, Lunch inclusive	HK$1,200	*HK$900*

**	Co-organisers, Supporting Organisations and incubatees at InnoCentre are entitled to the special rate. Students (Workshops ONLY).

Programme Schedule


Morning Session - “State-of-the-Art Design Practices & Innovation Management”

08:45 - 09:00			Welcoming Remarks

09:00 - 09:30			Keynote Session I Presentation by Michele De Lucchi

09:30 - 10:00			Presentation by KiKi van Eijk

10:00 - 10:15			Q&A

10:15 - 10:30			Refreshment Break

10:30 - 11:00			Keynote Session II Presentation by Chiaki Murata

11:00 - 11:30			Presentation by Robert Holdway

11:30 - 12:00			Q&A

12:00 - 13:00			Networking Lunch

Afternoon Session - “Reinventing the World Factory”

13:00 - 13:20			Panel I Presentation by Prof. John Heskett

13:20 - 13:45			Presentation by Andreas Schupp

13:45 - 14:05			Presentation by Michael Young

14:05 - 14:25			Presentation by Mary Yan Yan Chan

14:25 - 14:55			Panel Discussion

14:55 - 15:10			Refreshment Break

15:10 - 15:30			Panel II Presentation by Eric Chan

15:30 - 15:50			Presentation by Manfred Wang

15:50 - 16:10			Presentation by David Jia

16:10 - 16:30			Presentation by Fumikazu Masuda

16:30 - 17:00			Panel Discussion

17:00 - 17:05			Closing Remarks

Who should attend?
Morning
Forward thinking design directors, senior designers and design management executives
Afternoon
CEOs, senior managers, marketing and branding professionals from business, civil service and education keen to learn from proven international experts on how to stay several steps ahead of the competition.

Organiser	Principle Sponsor

Co-organisers

Official Hotel Sponsor	Venue Sponsor

Partner of Overseas Master Class

Sponsors

Direct Marketing of Asia Ltd.